Frequently Asked Questions.

Find the answers to our most commonly asked questions here.

Promotions and Mailings


How do I apply my coupon code online?
Simply add your selections to your shopping bag and scroll to the bottom of your shopping bag to find the promotional code box. Enter your code in the box and click APPLY. Your coupon will automatically be applied to your order.

My promotional code is not working. Why?
Promotional codes always contain qualifiers, including expiration dates. Please verify you have entered the correct code, reached the required pre-tax merchandise total, have the correct number of items, or any of the other conditions that apply to the promotion. If the code is still not working, please call us at 1-877-LTD-1963.

How do I sign up to receive mailings from The Limited?
If you'd like to sign up to receive e-mails from The Limited, click here. To receive direct mail from The Limited, please call us at 1-877-LTD-1963 or e-mail your full name and mailing address to customerservice@thelimited.com.

How do I stop receiving e-mails, direct mail, or coupons from The Limited?
You may contact us anytime to stop receiving The Limited mailings. Just call us at 1-800-756-4449 or email customerservice@thelimited.com. You may also unsubscribe from our e-mail list at any time by clicking on the unsubscribe link at the bottom of each e-mail. Please note the typical removal process takes 6-8 weeks for the removal process and you may receive additional contacts depending on where we are in our marketing cycle.

Do you offer a discount for students or teachers?
Yes! If you're a student or an educator, just show us your school I.D. to save 15% of every purchase you make at any The Limited store location. Visit our Store Locator to find a store near you. Please note that this offer is not valid online.

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Bordered Peak Lapel Jacket
$158.00
Now Free Pant or Skirt w/ Jacket
1542760_013
Crazy Eight Ring
$19.50
Now Jewelry B2G1 Free